2005
09/05 - WORDS 08/05 - MAKE YOUR SPONSOR PROUD 07/05 - A DOZEN SPONSOR SEARCH TIPS AND SUGGESTIONS 06/05 - SPONSORSHIP MARKETING 05/05 - LEARN STRATEGIES FOR EVALUATING WHAT TO SPONSOR 03/05 - A Year In Review 02/05 - 2005 SPORTS SPONSOR FACTBOOK 01/05 - EXTRAORDINARY FREE OFFER! From Thomas Amshay
2004
12/04 - Promoting Your Race Team With Billboards by Stephanie Seacord 11/04 -- ERNIE SAXTON’S SPONSORSHIP TIPS by Ernie Saxton 10/04 - SELLING S.M.A.R.T. by Sylvia Allen 09/04 - SPONSOR OR MARKETING PARTNER? 08/04 - PUBLIC RELATIONS IS A FORGOTTEN ART By Ernie Saxton 07/04 - MARKETING COMPANY GOES RACING A BRAND NEW WAY 06/04 - SPONSORSHIP RESOURCE: 2004 EDITION OF ‘SPORTS MARKET PLACE DIRECTORY’ NOW AVAILABLE 05/04 - SPONSORSEEKERS.COM SERVES KARTERS 04/04 - SPONSORSHIPWIRE.COM LAUNCHED 03/04 - Who is Ernie Saxton? 02/04 - Forget Sponsorship – as you know it! 01/04 - Top 25 Sponsors in the USA
2003
12/03 -- Why Companies Use Sponsorship 11/03 -- Sponsorwise.com — They May Be Able To Help! 10/03 -- When Small Means Big: How to Attract Sponsors no Matter What the Venue by Tim L. Kellebrew, Kellebrew Consulting 09/03 -- Sponsor in your Pocket by John Copeland 08/03 -- Motorsports Marketing on the Web by Tim Kellebrew, OTR Promotions 07/03 -- Sponsorship School by Milt Gedo 06/03 -- Things I Need to Know by Scott Pacich 05/03 -- Know it All by Brian C. Mackey 04/03 -- Sponsorship Marketing Show Biz 03/03 -- DIFFERENT, BETTER, AND FIRST by Thomas Amshay 02/03 -- SPONSORSHIP SERVICES GUIDE 01/03 – HINTS TO HELP SELL TRACK SPONSORS
2002
12/02 – The Power Of Sponsorship Signage 11/02 – Helpful Sponsorship Publications, BOOKS, Newsletters And Video Tapes 10/02 – Give ‘em All You Can 09/02 – Packaging Your Proposal for Maximum Exposure 08/02 – Ten Steps to Sponsorship 07/02 – Writing Your Proposal 06/02 – Made in America 05/02 – The Great Money Hunt 04/02 – One Minute Negotiating Primer; More on Negotiating 03/02 – The Secrets of Power Negotiating 02/02 – Successful Sponsorship Produces Sales 01/02 –Use the Internet to Find Sponsorship
2001
12/01 – Sponsorship Source Guide 11/01 – The Ultimate Guide to Sports Event Management and Marketing 10/01 – Design Tricks to Sell Your Message (Part Two) 09/01 – Design Tricks to Sell Your Message (Part One) 08/01 – Racers Must Invest in Marketing 07/01 – Sponsorship: Why Companies Use it? 06/01 – Pursuing Sponsorship: The Missing Ingredient 05/01 – And Now a Word From Our Sponsor 04/01 – Why Sponsorship is the Fastest Growing Marketing Medium 03/01 – 10 Steps to Sponsorship 02/01 – How Companies Decide What to Sponsor 01/01 – Glossary of Sponsorship Terms
2000
12/00 – Event Sponsorship Opportunities 11/00 – Event Sponsorship Opportunities